News

From press releases to featured articles, there's a wealth of information in all these links. So if you're looking for recent news about us, insights into the state of the business, or tips on technology, you've come to the right place.

Silver Telly for HTC 3125 Video

SEATTLE, June 25th, 2007- Seattle-based ad agency Worktank won a Silver Telly in the 28th Annual Telly Awards for a sizzle video introducing the Cingular® 3125 smartphone by HTC.

The 60-second video, displayed at Cingular sales training events across the country, introduces the 3125's key features and benefits in a dynamic and engaging way. As the first flip Smartphone introduced into the United States, the 3125 is in a class by itself, and the video was integral in showing Cingular sales associates how the phone was the right fit for a broad segment of their customers.

"We designed the sizzle video campaign to get Cingular sales people excited and motivated to sell the 3125," said Kalie Kimball-Malone, Vice President/Creative Director for Worktank.

The Silver Telly is the second award Worktank has won for its creative for the 3125, joining a Silver Chubby awarded for the "Get Flippin'" campaign.

Founded in 1979, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest film and video productions, and groundbreaking web commercials, videos, and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

News & PR - 2007