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Training Video for T-Mobile Wins a Telly

SEATTLE, March 27th, 2008 - Seattle-based advertising agency Worktank was awarded a Bronze Telly for "Roof Top Rendezvous," a corporate training video for the T-Mobile Shadow smartphone.

The "Roof Top Rendezvous" video told the story of how young and social communicators can use their new T-Mobile Shadow to stay connected throughout their day. The video was designed to help train T-Mobile sales representatives across the United States on the benefits and features of the new Shadow smartphone.

"Through a combination of motion graphics and live action, we were able to tell the story of two people who use their T-Mobile Shadows to hook up at a swanky rooftop party," said Associate Creative Director Daren Levis.

Project Credits: Daren Levis, Chris Wilson, Terry Wakayama, Theresa Trinidad, Carrie Byrne, Kara Costa, Wes Kim, Kalie Kimball-Malone, Tim Satre

-- Worktank is an ad agency that helps leading technology and consumer electronics companies build strong relationships with their customers. Our unique brand storytelling approach gets solid results by telling the right story in the right place, at the right time. Our clients depend on us to deliver their messages consistently across all media.

-- Founded in 1979, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest film and video productions, and groundbreaking web commercials, videos, and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

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