Archive for the new work Category

Industry Profile: Gaming

In July, we helped Xeko launch an interactive Web community, offering a robust interactive experience to enhance the real-life card game enjoyed by thousands of kids.
Xeko, an eco-adventure entertainment platform developed by Matter Group, provides an incredible tool for kids to have fun and learn about science and conservation issues. Through its four mission sets, [...]

I Heart Vertafore

Earlier this year, Vertafore launched an effort to consolidate its disparate products and services under one brand, better aligning the businesses to meet its customers’ needs and more effectively communicating to the market all the solutions Vertafore offers.
Today, Vertafore represents the only software and services provider to the insurance industry that offers nearly every solution [...]

New Work: xeko.com

It’s official: the new xeko.com site is live, thanks to design and development by Worktank!
To bring xeko.com to life, we partnered with the Xeko team to develop and launch an interactive Web community and online game system. This site functions as an extension of Xeko’s award-winning animal trading card game that teaches kids about endangered [...]

Coming May 15: EmbracetheLemon.com

The staff at Worktank will be rallying the community later this week to overcome our challenges and proactively “Embrace the Lemon.” This innovative campaign seeks to leverage the abundance of lemons in the public psyche to “make lemonade” on an unprecedented scale, creating a community of optimism to turn things around and drive positive change.
“I [...]

Worktank Knows How You FUZE

How do you FUZE?
Worktank recently produced an integrated campaign to help AT&T launch the HTC FUZE, a new smartphone that marries touch-screen technology to a slide-out QWERTY keyboard. The campaign, dubbed “Experience the Reaction,” targeted males in their 30s who want a high-quality smartphone but aren’t concerned with brand status.
To help AT&T reach its goals [...]

New Work: Windows Live Wave 3 Video

How do you capture the interaction between your online social life and your real-world activity? In this video we produced for Microsoft to support the launch of Windows Live Wave 3, we use interconnected vignettes to show how a group of friends can use Windows Live to stay in touch with one another. It was [...]